Channel Management and Channel Partnerlytics™ Approach
Frank Lynn & Associates collaborates with clients to design channel management processes that enable their teams to successfully implement and manage their channel strategies. This work addresses a wide range of topics including those highlighted below:
Translate strategy into specific field activities with partners. These activities include territory analysis, partner recruiting, onboarding and ramp-up, performance management, etc.
Frank Lynn & Associates’ Channel Partnerlytics™ approach combines an analytical process with diagnostic/prescriptive tools. This enables management teams to consistently and objectively evaluate the performance potential of channel partners. Channel Partnerlytics™ also helps sales teams create growth and action plans to drive channel results, and manage partners on an ongoing basis.